Events: detail
SUCCESSFUL MARKETING OF CLINICAL TRIAL RESULTS: Using Clinical Trial Results as Part of your Marketing Strategy
- Hosted by:
- Management Forum Ltd
- Speaker:
- None listed
- Starts:
- September 14, 2007 at 10:00 am
- Ends:
- September 14, 2007 at 06:00 pm
- Location:
- Rembrandt Hotel, 11 Thurloe Place, London, SW7 2RS United Kingdom
- Maps:
Description
Pharmaceutical companies spend vast sums of money conducting high-quality clinical trials for their prescription drugs. However many companies often fail to realise the full impact these trial results could have on prescription behaviour if included within their marketing strategy. By harnessing the specific skills required for successfully marketing these trial results, companies can fully exploit the commercial potential of medical research. This programme explores the arsenal of tools, techniques and skills necessary for marketing clinical trial results to assist in fully exploiting this business opportunity. It transfers the knowledge and passion for success in clinical trials to marketing and sales
- Registration required:
- Yes
- Free:
- No
Additional information
£520 + VAT
For more information
- Contact person:
- Management Forum
- Phone:
- 01483 730008
- Email:
- registrations [ at ] management-forum.co.uk
- Website:
- SUCCESSFUL MARKETING OF CLINICAL TRIAL RESULTS: Using Clinical Trial Results as Part of your Marketing Strategy
